Bally's Casino Revenue Rises 2% to $401m as Online Casino Leads Growth

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Last Updated 18th Aug 2026, 04:39 PM

Bally's Casino Revenue Rises 2% to $401m as Online Casino Leads Growth

Bally's Corporation reported second-quarter 2026 earnings on August 14, with its Casinos & Resorts segment posting $401 million in revenue.

Bally’s Corporation’s Casinos & Resorts segment generated $401.0 million in revenue during the second quarter of 2026, up 2.0% from a year earlier, the company reported August 14.

The results cover Bally’s portfolio of 17 casino properties across the United States, the core brick-and-mortar business that sits alongside the company’s newer Bally’s Intralot and North America Interactive – online casino and sports betting.

Online Casinos and Sports Betting Lead Growth

The North America Interactive segment, which houses Bally’s online sports betting and iGaming operations under the Bally Bet brand, was the fastest-growing part of the business relative to its own prior-year base. Segment revenue reached $66.1 million in the quarter, up 16.9% from $56.5 million in Q2 2025, and $126.5 million for the first six months of 2026. Adjusted EBITDAR came in at $3.0 million, up $0.5 million year-over-year.

MetricQ2 2026Q2 2025Change
Revenue$66.1 million$56.5 million+16.9%
Adjusted EBITDAR$3.0 million$2.5 million+$0.5 million
H1 revenue$126.5 million$84.1 million

CEO Robeson Reeves called the segment “a standout in the second quarter,” citing “healthy, sustainable growth, with strong momentum across the U.S. and Canada.” He said the business is now generating more than $250 million in annualized revenue at its current quarterly run rate, with customer-focused product work and automation initiatives showing up in the segment’s financial results.

Bally’s describes Bally Bet as a sports betting and iGaming platform licensed across 16 jurisdictions in North America, spanning both the U.S. and Canada. Online casino availability remains narrower than the sportsbook footprint. Bally Bet’s real-money iGaming product currently operates in three states:

  • Rhode Island, through UTGR, LLC and TRT, LLC under a license from the Rhode Island Lottery
  • New Jersey, through Gamesys US LLC alongside Premier Entertainment AC, LLC
  • Pennsylvania, through Bally’s Pennsylvania LLC

The Bally Bet sportsbook reaches considerably more states, including Arizona and Indiana among others, but online casino games remain limited to the handful of states that have legalized regulated iGaming. Neither the earnings release nor Bally’s quarterly filing broke out state-by-state revenue or player figures for the segment.

Casino Segment Snapshot

For the first six months of 2026, the Casinos & Resorts segment generated $780.7 million in total revenue, including $612.1 million in gaming revenue.

Metric

Q2 2026

Change YoY

Casinos & Resorts revenue$401.0 million+2.0%
Gaming revenue$311.4 million
Non-gaming revenue (hotel, F&B, retail)$89.6 million
Segment Adjusted EBITDAR$109.6 million+3.4%
Rated visitation+4.3%

Baton Rouge and Marquette Lead Property Gains

Performance varied widely across Bally’s casino footprint. Bally’s Baton Rouge, relocated to a new landside facility in December 2025, and Casino Queen Marquette in Iowa, which completed its own landside move in February 2026, both posted strong growth in the quarter. Bally’s Chicago and Bally’s Quad Cities also showed solid gains.

Two properties bucked the trend. Bally’s Atlantic City in New Jersey and Bally’s East St. Louis in Illinois faced what the company called elevated competitive pressure in their local markets.

Bally’s casino portfolio spans several states:

Chicago Casino on Track for Early 2027 Opening

CEO Robeson Reeves said construction on Bally’s permanent Chicago casino resort is continuing, with the company still targeting an early 2027 opening for the facility. The project is being built on a site leased from Gaming and Leisure Properties Inc. (GLPI), and Bally’s carries a $90.3 million receivable from GLPI tied to development costs on the site. Bally’s previously secured $940 million in financing for the permanent build.

Bally’s is also advancing a much larger casino project in New York. The company said it secured land in the Bronx through a conveyance arrangement with New York City in February 2026, recording a $190.1 million land asset on its balance sheet. Bally’s has previously described the Bronx development as a $4.0 billion integrated resort, with plans for a casino, a 500-room hotel, an event center and a golf course, targeting an opening by 2030.

Broader Financial Picture

Casino revenue growth was a bright spot within a quarter of much faster growth elsewhere in the business. Companywide revenue reached $792.2 million, up 20.5% year-over-year, driven largely by 22% growth in Bally’s Intralot B2C and 17% growth in North America Interactive. Total Adjusted EBITDAR across all segments was $186.6 million.

Segment

Q2 2026 Adjusted EBITDAR

Casinos & Resorts$109.6 million
Bally’s Intralot B2C$64.7 million
Bally’s Intralot B2B$21.9 million
North America Interactive$3.0 million
Corporate & Other$(11.8) million

Bally’s did not issue formal full-year 2026 financial guidance alongside the results, though Reeves reiterated the company’s development timelines for Chicago and the Bronx.

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