The Philadelphia 76ers this week signed a multi-year deal with Parx Casino, a partnership that will see the Bensalem-based betting facility become the NBA outfit’s official gaming partner for 2019 and beyond.
The Sixers become the latest sports franchise to partner with a gaming outlet with Parx Casino, which becomes the first-ever "Official Winning Partner” of the Philadelphia 76ers, according to the Philadelphia Business Journal. However Parx won’t be the “Official Casino” of the team due to a pre-existing agreement with Caesars Entertainment in the state.
Though the exact financial details of the deal were not announced on Tuesday, the offer from Parx Casino could be good news for fans.
According to phillyvoice.com Parx Casino has announced that folks can play its mobile casino and gaming app for free during every Sixers game. Parx also will launch a "Win for All" promotion giving fans a chance to win $25 per Sixers victory until their 26th win. After that, the bonus offer will increase based on the game being played, e.g. the 30th regular season game will increase the bonus to $30 and so on.
That could add up to a lucrative pot for Sixers fans if their team enjoys a successful season. To put the offer into context the team won 52 games in the 2017-18 season and 51 last season.
There is one catch: Players must redeem a promo code through the Parx app that will be advertised at the game, on broadcasts and via social media. Players must also be 21 or older and live within 150 miles of the Philadelphia City limits.
In addition to the app-based tie ins, Parx will also be offering on-site activation at their brick-and-mortar location in Bensalem. These “76ers Nights” will include viewing parties with appearances by team alumni, the 76ers mascot Franklin and Sixers Dancers.
“On the eve of the 2019-20 season, we are proud to announce a partnership with Parx Casino that will create an interactive opportunity between our fans and Parx Casino’s gaming platforms,” Philadelphia 76ers President Chris Heck said in a press release obtained by NBC. “The ‘Win for All’ promotion provides a creative avenue for fans to interact with our first-ever ‘Official Winning Partner’ and plays upon the competitive spirit of Philadelphia fans.”
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The launch is just the latest in a surge of sports betting announcements that have hit Philadelphia and Pennsylvania as a whole.
The Keystone State has added quite a bit to its overall gaming options in recent times including a sports betting market which has seen several big-name operators such as FanDuel and DraftKings take part. Online and mobile products have also helped Pennsylvania set records for profits and sales for its state lottery products.
The move also represents just the latest chapter in the growth of gaming organizations joining forces with professional sports franchises. The likes of MGM, FanDuel and BetStars all boast agreements with the NBA, while the NFL and NHL have also been quick off the mark to sign up gambling partnerships.