ITV Win Bingo & Spins will close on 5 May 2026, the broadcaster has confirmed. The shutdown follows the collapse of UK-licensed operator Richmond Atlantic, which has exhausted its funding and been unable to attract a takeover. Up to 40 employees at Richmond Atlantic learned of their redundancy on Tuesday, 28 April.
Richmond entered ITV's tender process in February 2025 and won the contract in July. Its formal collaboration with the broadcaster began on 25 November 2025, one day before Chancellor Rachel Reeves used the Autumn Budget to confirm Remote Gaming Duty would nearly double, from 21% to 40%, with effect from 1 April 2026.
The ITV Win Bingo & Spins launched in January 2026, and it was fronted by a primetime TV campaign with Peter Dickson's voiceover and the slogan 'Where Your Favourite Games Put on a Show'. Gaming Innovation Group supplied the technology, Pragmatic Play provided the bingo content, and Richmond Atlantic, helmed by ex-Eyas Gaming CEO Adam Joseph, ran the operation. The new 40% duty kicked in on 1 April. Richmond announced its wind-down 27 days later.
ITV has notified account holders and is directing them to cash out before the site closes. The guidance for ITVG players is straightforward: log in, pull any winnings or remaining funds, and don't make any further deposits. The site's UK Gambling Commission licence is held by Richmond Atlantic and will lapse with the wind-down. Once the operator no longer holds an active licence, recovering any remaining balance in the account may become harder, so 5 May should be treated as the deadline.
In a statement to NEXT.io, Richmond Atlantic attributed the closure to "unsustainable" UK tax rises. The specific change is the rise in Remote Gaming Duty from 21% to 40% on 1 April 2026, the steepest single-duty increase the regulated UK iGaming market has seen. For an operator only four months into a new launch, with no scale to spread costs, the new rate effectively closed the runway before the brand could achieve profitability. Richmond is among the first sizeable UK casualties to be publicly pinned to the new duty regime.
An ITV spokesperson commented:
“Sadly, we understand that Richmond Atlantic, the operator of the ITV Win Bingo and Spins website is unable to continue trading and so the the business and the site is being wound down.
“All customers have been informed of the closure and asked to withdraw their money from their accounts.
“Anyone who is unable to do so within the allocated period will then be contacted manually to withdraw their funds, in line with UKGC regulations.”
The same Autumn Budget that doubled Remote Gaming Duty also abolished Bingo Duty entirely, also from 1 April 2026. Richmond's brand was Bingo & Spins, but it seems that the spins half of the business mattered far more to the economics than the bingo half. Tax relief on one product line was not enough to offset a near-doubling of duty on the other. Operators with a heavier bingo skew may yet take a different view of the new regime.
ITV's exit also raises a question for the rest of the market: whether casino brands are still a viable model under the current tax regime, or whether Richmond's collapse marks the start of further market moves.

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