The Websites in Ireland That People Forget Their Password For

National Security Day is just around the corner, arriving on November 30^th. It was first coined back in back in 1988. Computers were not commonplace back then, but nowadays, it’s not uncommon for households to have multiple computers alongside smartphones and tablets. Communication is definitely a lot easier than it used to be, but with these technological advancements, we have additional privacy and security concerns.

And while we now have easy access to the tools for communication, there are just as many, if not more, platforms to do it on. From Facebook to Snapchat to a good old-fashioned email, the possibilities for chatting with friends and family are plentiful. However, with new password measures seemingly being added by the day – you know, the really annoying stuff like having to add a special character and 25 numbers – it can be easy to forget your security details, especially with so many different things to log in to. 

Ireland is no exception to this. There are 4.39 million social media users in Ireland in 2023, with that number projected to rise to 4.76 million in 2028 according to Statista. With that in mind, our research and analytics team took a break from casino sites and decided it would be an appropriate time to find out which platforms – including social media and entertainment sites like Netflix and Spotify – cause the Irish the most issues when it comes to remembering their passwords. 

*The numbers below indicate average monthly searches across a host of keyword phrases available to view at the bottom of this article

What Were The Results? 

Overall, people in Ireland forget their Apple ID password far more than any other platform, with an overall search score averaging 1,330 (average monthly searches) per month. Google/Gmail was second, again by some distance with Facebook in third. 

Facebook was the highest in terms of social media platforms, with average searches of 330 per month, with Instagram in second and Snapchat and TikTok joint third. 

There were some surprising additions, with DCU students apparently prone to forgetting their university login details. Likewise, fitness fanatics are forgetting their Fitbit passwords, while Deliveroo was another platform with high searches relating to retrieving login details. 

Methodology

We used Semrush search volume data to measure keyword phrases relating to forgetting password details for specific platforms. The data and associated keywords can be found in the tables below.

• Data was collected over a one-month period from October 13, 2023 - November 13, 2023