bet365 Confirmed for Alberta July Launch

^{Players in Alberta will be able to start wagering on both bet365’s casino and sports betting products when the province opens its regulated iGaming market on July 13. (Image: Davide Bonaldo, Alamy)}

bet365 is officially coming to Alberta. 

On Friday, the gaming giant was added to Alberta Gaming, Liquor and Cannabis' (AGLC) list of registered iGaming operators.

This means bet365 will be able to accept real money wagers from within Alberta, when the province opens its regulated iGaming market on July 13.

As confirmed by the separate mentions of both Hillside (International Gaming) and Hillside (International Sports), two registered legal names for bet365, the operator will offer both casino and sports betting services to Albertan players.

Also included on the updated list is BetVictor, taking the official operator count from 28 to 31, after the likes of FanDuel, DraftKings, BetMGM and BetRivers were included on the initial AGLC list of brands that will open their doors on launch day.

Given that Ontario, Canada's only current legal iGaming market, has 44 operators with 77 different brands, more additions to the Alberta online casino list are expected before July 13. 

31 Alberta operators, so far

The current full list of confirmed operators for Alberta's new iGaming market, as of May 27, is:

• Albertix Gaming Limited
• BallyBet Sportsbook and Casino (Bally's Canada)
• bet365 (Hillside International Gaming ENC and Hillside International Sports ENC)
• BET99 (2786638 Alberta Inc.)
• BetMGM Canada
• BetNova (Goldrush Alberta Limited)
• BetRivers (Rush Street Interactive Canada ULC)
• Betty Gaming
• BetVictor (BV Canada Limited)
• Betway (Cadway Limited)
• Caesars Sportsbook, Horseshoe Online Casino and Caesars Palace Online (American Wagering Inc.)
• CasinoTime
• DraftKings (Crown DK CAN Ltd.)
• FanDuel Canada
• Golden Nugget Online Gaming (GNOG CAN Ltd.)
• Grizzly's Quest (Cadtree Limited)
• JackpotCity (Cadtree Limited)
• Lucky Days (L7 Entertainment Limited)
• Monopoly Casino and Sportsbook (Bally's Canada)
• Pala Interactive Canada
• PartyCasino (ElectraWorks Maple Limited)
• Play Alberta
• PointsBet Canada (PointsBet Canada Operations 1 Inc.)
• Pure Casino Entertainment
• River Cree iGaming
• Royal Vegas (Cadtree Limited)
• Ruby Fortune (Cadtree Limited)
• Spin Casino (Cadtree Limited)
• Sports Interaction (ElectraWorks Maple Limited)
• theScore Bet (Score Media and Gaming Inc.)

A major player coming to Alberta

Founded in 2000 in Stoke-on-Trent, UK, bet365 is one of the biggest online gambling companies in the world, employing more than 10,000 people and serving over 120 million customers worldwide. 

Available in 27 languages, bet365 processes more than 1.5 million bets per hour at peak times and offers odds on 96 different sports.

For casino, bet365's Ontario portal offers around 2,000 different slot games, live casino titles, and all standard table games, with its progressive jackpot selection driving significant player volume. 

bet365's Alberta portal is expected to offer a similar, if not identical, product.

Looking at sports, bet365's in-play betting options have helped solidify it as a major international betting force, with the UK-headquartered group hosting more than 1.38 million in-play sporting events a year.

While iGaming Ontario does not publish individual operator revenue figures, bet365 is widely regarded as a top-tier operator within the province. 

In North America, the brand currently offers sports betting in 17 US states plus Ontario, and offers online casino in Ontario, New Jersey, Pennsylvania and most recently Michigan.

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