As artificial intelligence evolves, experts predict its integration into casino operations will revolutionize gameplay, analytics, and player engagement. (Image: Courtesy of Eric Schmidt)
As the future of artificial intelligence (AI) rapidly unfolds, insights from tech visionaries like former Chairman and CEO of Google Eric Schmidt are especially pertinent for industries across the board. Schmidt's bold predictions revolve around the rapid integration of AI into complex tasks.
Schmidt’s assertions that within the next few years, AI will significantly reshape the landscape of programming and mathematical problem-solving provoke thought about its applications in the online casino industry.
With claims that AI will soon produce 10% to 20% of programming code autonomously and develop capabilities akin to top graduate mathematicians, the implications for gaming, analytics, and customer engagement are immense.
Schmidt noted the future may soon see AI functioning as a collaborator rather than a tool—learning, adapting, and optimising processes without human intervention.
This self-improvement aspect of AI could lead to real-time adjustments in gaming algorithms, assessing player behaviours to enhance gaming experiences and ultimately drive revenue growth.
In June 2024 an AI Wimbledon app served punters with incredible info for predicting winners. The All-England Lawn Tennis Club partnered with IBM's AI platform, WatsonX.
For the first time, fans had access to match data and generative AI, which provided pre- and post-match player cards with AI-generated player stories and analysis.
Schmidt’s so-called “San Francisco consensus” predicts the emergence of artificial general intelligence (AGI) capable of tackling problems across disciplines, including complex challenges found in the casino industry, from maximising player retention to analysing large datasets for insights.
Schmidt foresees the rise of artificial superintelligence (ASI) as a game-changer. This level of intelligence could potentially revolutionise how casino destinations operate, providing unprecedented insights and predictive capabilities that go beyond human comprehension.
The notion that AI will surpass human intellect in problem-solving opens doors to innovative strategies for tackling issues such as regulatory compliance, fraud detection, and enhancing player safety.
In a 45-minute expert interview and discussion between Regan George of Black Camel Agency with Casinos.com, we explored the transformative role of AI in video production and marketing, especially when it comes to online casinos.
Regan believes AI has a long way to go before it reaches the quality of real video, but he believes that will happen sooner or later. He believes that the casino industry should not ignore AI. "We should embrace it, learn it and use it for the best purposes we can,” he said.
AI can be a platform for creativity but there is also a crucial dialogue to be had on the future landscape of the casino industry in the face of rapid technological advancement.
As AI continues to evolve, its integration into the casino space promises to redefine operational models, optimise player experiences, and create entirely new avenues for engagement and profitability.
Schmidt's predictions represent more than just an exploration of technology; it embodies a strategic response to an impending evolution in the gaming industry, emphasising the need for adaptation and forward-thinking in a world increasingly driven by AI.
As employees harness the power of AI today, they are not just keeping pace—they are setting the stage for a smarter, more innovative future in casinos.
Most of my career was spent in teaching including at one of the UK’s top private schools. I left London in 2000 and set up home in Wales raising four beautiful children. I enrolled at University where I studied Photography and film and gained a Degree and subsequently a Masters Degree. In 2014 I helped launch a new local newspaper and managed to get front and back page as well as 6 filler pages on a weekly basis. I saw that journalism was changing and was a pioneer of hyperlocal news in Wales. In 2017 I started one of the first 24/7 free independent news sites for Wales. Having taken that to a successful business model I was keen for a new challenge. Joining the company is exciting for me especially as it is a new role in Europe. I am keen to establish myself and help others to do the same.
Read Full Bio