No matter where you are in the world, and whether you're planning a birthday party, hen night, bachelor do, or even a wedding - one place always seems to get a shout, and that's Las Vegas.
Tens of millions of people visit the city every year. A thriving nightlife is on top of being the casino destination capital of the world, the world's biggest stars perform here regularly. It truly is the perfect place to plan a trip - somewhere where there is something to do 24/7.
However, it's not for everyone. While some people can see the allure of the Vegas lights, for others, it's just a bit too much. While we at Casinos.com might prefer to visit one of the famous popular Las Vegas casinos, others might prefer a quiet weekend at a quaint vineyard - but each to their own. For those seeking alternative online casino sites, there are plenty of options that bring the thrill of Vegas right to your screen.
And with that in mind, and with International Casinos Day just around the corner, we wanted to find out which US states are more inclined to visit Las Vegas than others, and likewise which natives don't fancy visiting what is dubbed as 'Adult Disneyland'. We looked at search volume data for queries such as 'Las Vegas booking', 'Vegas trip', and 'Airbnb Las Vegas' to find out who is researching a trip to the Nevada hot spot the most.
We've excluded Nevada - for obvious reasons - as part of this study. Search volumes in that state are predictably ten times higher than anywhere else.
Utah had the highest search scores for keywords related to visiting Las Vegas.
Natives here topped the charts for searches such as 'Vegas flights', 'Las Vegas booking', and 'Vegas trip'.
Rank | State | Search Score |
|---|---|---|
1 | Utah | 119 |
2 | Hawaii | 105 |
3 | New Mexico | 100 |
=4 | California | 82 |
=4 | Arizona | 82 |
=5 | Montana | 63 |
=5 | Idaho | 63 |
6 | Colorado | 60 |
7 | Washington | 59 |
8 | Oregon | 51 |
9 | North Dakota | 49 |
10 | South Dakota | 48 |
11 | Texas | 46 |
=12 | Nebraska | 45 |
=12 | Minnesota | 45 |
Another state with a propensity for Vegas visits is Hawaii, which actually had the highest search volume for 'Vegas trip'. California casino goers are also eager to plan a trip, scoring overall search scores of 82.
Arizona, New Mexico, Washington, Colorado, and Idaho are among the other states that had high search volume scores related to booking a trip to the Desert Oasis.
On the flipside, we also examined the least Vegas-enthused states, with West Virginia, Rhode Island (who launched their first online casino not too long ago), and Maine the runaway leaders in this category after recording a search score of just 14 (out of a possible 1100).
Vermont was next on the list with a score of 19 (up from a score of 4 this time last year), while people in Connecticut, Mississippi, Delaware, and New Hampshire also were not keen on making the pilgrimage to Nevada.
Rank | State | Search Score |
|---|---|---|
=1 | West Virginia | 14 |
=1 | Rhode Island | 14 |
=1 | Maine | 14 |
2 | Vermont | 19 |
3 | Connecticut | 20 |
=4 | Mississippi | 26 |
=4 | Delaware | 26 |
5 | New Hampshire | 27 |
=6 | Virginia | 28 |
=6 | North Carolina | 28 |
=6 | Massachusetts | 28 |
7 | Pennsylvania | 29 |
=8 | South Carolina | 30 |
=8 | Maryland | 30 |
=8 | Alabama | 30 |
9 | New York | 31 |
=10 | Georgia | 32 |
=10 | Kentucky | 32 |
=11 | New Jersey | 33 |
=11 | Oklahoma | 33 |
12 | Florida | 34 |
According to the data, Pennsylvania, Maryland, New York, and New Jersey casino enthusiest are all unlikely to book a trip to Vegas.
Their proximity to Nevada can likely explain this, but also, all three have their own thriving land-based casino scene, with three of them (Pennsylvania and New Jersey) also having the ability to play at real money casinos online, which could quell any urges.
We looked at search volume data from Google Trends over the previous 12 months (May 4, 2024 - May 5, 2025) across a number of Las Vegas trip-related keywords and queries to decipher which states were searching for them the most and the least.
The search volume for each state was measured and tallied, and a leaderboard was combined based on the search scores.
The data and graphics on this page are free to use as long as proper credit is given by linking to the original article.

Colm Phelan has spent several years working in the iGaming industry and has plenty of experience when it comes to writing, researching and rigorously testing online casinos and sportsbooks. While Colm has invested a lot of his time into the digital marketing world but his other passions include poker and a variety of sports including golf, NFL and football.
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